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Hitting OKRs vs Doing Your Job

In Engineering, quarterly OKRs (Objectives & Key Results) can feel like a duplication of product planning. Basically, they say "Ship the Roadmap." What new information are they communicating in that case? And if the OKRs say anything else, they're in conflict the roadmap! An example (that I made up): In Marketing, quarterly OKRs express our…

2025-01-05T18:09:24-0800 Jessitron 1,000 words